Monday, July 25, 2005

xpressMessages

UN Communications, (the company that does most of PrintFu's fullfillment) has released XpressMessages, a product that allows companies or individuals to quickly send personalized postcards to any mailing address. These on-demand, full color cards are printed and mailed the same day they are ordered for a total price of around a buck per card.

Right now the system is mainly set up for corporate accounts and people who are willing to drop 250 bucks for a base account. But at around a dollar a card, you can make a pretty good argument that is a hell of a deal.

A great application would be for large companies HR departments. The majority of large companies have a database of job candidates, these passive job seekers need to be reminded how much company "XXX" loves them. So they could automatically up load their candidate list to xPressmessage and send them all a nice personalized postcard in just a few clicks.

I can see a lot of use for a product like this in sales organizations too. How about a birthday card for every prospect automatically sent out? The possibilities goes on and on. Check it out at XpressMessages.com